Summary
I have been working as a digital marketer for a couple years, specializing in social media and website management. Throughout my career, I have gained valuable experience in developing and implementing marketing strategies to effectively promote brands and increase online presence. I have a deep understanding of various social media platforms and their algorithms, allowing me to create engaging content and optimize campaigns for maximum reach and engagement. Additionally, I am skilled in website optimization, ensuring that websites are user-friendly, visually appealing, and optimized for search engines. With my expertise in both social media and website management, I am able to provide comprehensive digital marketing solutions that drive results and help businesses thrive in the online space.
Education and Certification
Content marketing Hubspot Academy
Advanced google analytics Google Analytics Academy
Fundamentals of digital marketing Google Digital Garage
SEO Fundamentals Course SemRush Academy
Mega Digital Marketing Course Udemy
Google Ads Search Certificate Google Skillshop
Email Marketing Certificate HubSpot Academy
Digital Marketing Institute - Blackrock, Ireland 2022
Professional Diploma in Digital Marketing
Pretoria Boys High School - Pretoria, South Africa 2014-01 - 2018-12
High School Diploma
Experience
Digital Marketer
Reboot Placements, Edinburgh, UK , 2022-08 - current
Managed and optimized the company's website to enhance user experience, resulting in a 70% increase in organic traffic within six months.
Crafted compelling and persuasive copy for social media posts and website content, resulting in a 20% improvement in click-through rates.
Collaborated with the content team to create blog posts, infographics, and videos, contributing to a 35% increase in website leads.
Conducted thorough SEO audits and implemented on-page and technical SEO improvements, resulting in a 30% increase in organic traffic for website.
Assisted in the management of social media accounts, increasing brand reach by 20% in three months.
Sales Assistant
Boschkloof Wines,Centurion, Pretoria , 2020-07 - 2021-07
Helped customers locate products and checked store system for merchandise at other sites. Managed over 20 clients per event and made sure everything was functioning properly. Maintained records related to sales, returns and inventory availability.
Soccer Coach
Boschkloof Wines,Centurion, Pretoria , 2020-07 - 2021-07
Helped customers locate products and checked store system for merchandise at other sites. Managed over 20 clients per event and made sure everything was functioning properly. Maintained records related to sales, returns and inventory availability.
Restaurant Assistant
The Godfather ,Centurion, Pretoria , 2019-01 - 2020-03
Cleared tables immediately after guests left in preparation for next party. Selected food items from serving or storage areas and placed in dishes, on serving trays or in takeout bags. Assisted barman and stand in barman Worked flexible 6 hours across night, weekend and holiday shifts.
Farm Assistant (Flexible Assignments)
Altura Services , Herbertsdale , 2017-01 - 2022-11
Installed Solar System, built frames and installed 26 solar panels. Made and built over 5 structures such as greenhouses and storage areas. Solar System installation, building carport, welding, roofing and multiple agricultural activities.
Skills
Digital Marketing Strategy
Website Development and Optimization
Search Engine Optimization (SEO)
Copywriting and Content Creation
Social Media Management
Email Marketing
Google Analytics
Keyword Research
A/B Testing and Optimization
Content Management Systems (CMS)
